le vigne winery

Project Overview

The following samples highlight some of my best graphic design projects that I completed during my career at
Le Vigne Winery. These projects encompass a range of marketing and trade materials that I designed as part of an effort to modernize the company’s brand identity as well as to promote retail and wholesale sales.

Project Dates

2017–2020

Categories and Disciplines

Branding/Visual Identity, Event Marketing, Copywriting,
Retail and Wholesale Marketing

Kind of Project

Packaging Design, Print Design, Photography

Concept/Design Goals

As a part of my design strategy, I held true to Le Vigne Winery’s humble roots and Old-World Italian heritage by maintaining their original color palette of warm neutral tones, and using sepia-filtered photography to help reflect this palette with a more modern approach. I drew typographic inspiration from the elegant sans-serif typefaces on the company’s existing top-tier wine labels, and established a stronger hierarchy and
stricter guidelines for use to help further standardize the company’s brand identity.

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WC-Brochure-Mockups-RGB-Front.png
WC-Brochure-Mockups-RGB-Back.png
Upcoming Events Flyers.png
Tasting Notes.png
Award Sheet.png
Tech Sheet.png
Gift Certificate.png
2-4-1 Tasting Coupon Mockup.png